What is A2IM, and how can you benefit if you’re a small label or independent artist?

1122 0

For a limited time, get FREE album distribution from CD Baby when you support A2IM*.

A majority of CD Baby artists make their music without the support of a label. Or rather, they ARE their own label since they typically fund and distribute their own recordings.

If you’re one of those artists, you could be forgiven for not knowing about A2IM or the important work they do. But we did want to make an introduction, so we asked Alexandra Rosen, A2IM’s Marketing Manager, to give us the quick overview below.

An introduction to A2IM

To any readers of the DIY Musician Blog that may not know about A2IM, here’s our deal:

A2IM exists to help Independent music labels improve business by promoting access and parity through advocacy, education and connection-building with one another and affiliated businesses.

We are a 501(c)(6) not-for-profit trade organization representing a diverse group of over 350 Independently owned American record labels. A2IM’s Independent community includes music labels of all sizes and staffing levels across the United States, and representing musical genres as diverse as our membership.

Now, let’s get a common misconception out of the way: “Independent” doesn’t refer to a specific genre of music, nor does it mean lesser-known artists. For example, A2IM member labels have issued music releases by artists including Taylor Swift, Mumford & Sons, The Lumineers, Adele, Paul McCartney, Arcade Fire, Run the Jewels, Bon Iver, and many others. We are deeply committed to protecting the value of America’s Independent musical contributions and influence, which CD Baby exemplifies.

As a trade organization, we are uniquely positioned to serve as a central voice for a diverse community of Independent labels operating within the United States. We represent the Independents’ interests in the marketplace, in the media, on Capitol Hill, and as part of the global music community.

So where does the “A2IM Supporters Program” come in? Well, one of the best parts about being Independent is that it encompasses a massive range of individuals, artists, teams, etc. #TeamA2IM sat down together one day and realized that the Independent community is so vast, and that we could do more to help those that don’t fall into our usual categories of ‘Label Member’ and ‘Associate Member.’

We wanted to make sure that those who don’t “qualify” for our typical membership tiers can still access significant discounts, be the first to hear industry trends, and give them the tools they need to grow their business.

Becoming a Supporter is just $100/year, and we’ve already gathered support (AKA: Amazing discounts) from SXSW, CMW, and more to come.

Click here to join!

Disclaimer: To qualify to be an A2IM Supporter, your label’s gross revenue must be $100,000 or LESS per year.


*How to claim your free standard-level album distribution from CD Baby?

Once you’ve become an A2IM supporter, A2IM will email you with a coupon code good for free distribution for you album through CD Baby (at the Standard distribution level).

Keep an eye out from A2IM for your CD Baby discount code!

Once you have the coupon code, sign up a new album for our standard distribution package, including physical distribution for CD or vinyl, digital distribution to over 100+ streaming and download platforms, YouTube monetization, sync licensing, and more. Then enter the code at checkout.

(Offer expires March 1st, 2017).

In this article

Join the Conversation