You probably already have a “link in bio” that directs your audience on Instagram or Twitter or TikTok to go… somewhere else. Parking your website URL in your social bio … Continue reading
marketing
Three ways to get more streams, more followers, and more fans through Show.co
All CD Baby artists get free access to Show.co—a suite of cool music promotion tools that can help you build your following. These are the same tools I use for … Continue reading
Here’s what every artist wants…
Every musician wants FANS! (But they don’t invent themselves.) There’s a movie where a ghost tells a guy to build a baseball diamond in the middle of a cornfield, promising … Continue reading
A Musician’s Guide to Online Advertising
How to build an audience for your music with online advertising There’s one thing that every artist wants: FANS! Loyal listeners don’t invent themselves though. They have to be found, … Continue reading
SMS Text Marketing for Indie Musicians
SMS (a fancy term for text messaging) can be a really effective channel to market your music. If done well, marketing your music through SMS can help you communicate with … Continue reading
How an artist got 500K Spotify listeners without playlists
This is an excerpt from Ari Herstand’s book How to Make It in the New Music Business (second edition). Three years ago the northern Virginia conscious hip hop artist Lucidious … Continue reading
How to get your lyrics on Instagram Stories with Musixmatch
Automatically add words to your music in Instagram Stories. You can create quick Instagram Stories that feature your lyrics. The words to the songs are auto-populated, so you don’t have … Continue reading
How to promote your next song on Spotify
How do I reach more listeners on Spotify? Gaining traction on Spotify often involves planning and effort. You shouldn’t rush to get your music released as soon as possible. Sure, … Continue reading
How to double the impact of the last email you sent
A simple trick to get more conversions from your music email list. Did you just send an important email to your list? Here’s how to get more results from that … Continue reading









