Remarketing 101 for Musicians: How to put the right message in front of the right fans every time. Music marketing shouldn’t be a guessing game. At least not ALL the … Continue reading
Music Promotion
Learn how to make more fans using the latest tools and tips from experts in the music industry. From social media and YouTube, to good old-fashioned fan newsletters, we’ll help you find new and creative ways to elevate your music promotion and engage with music listeners everywhere.
Promote your concert dates via Pandora AMP’s Eventbrite integration
Pandora has made it easier for you to sell concert tickets with an integration between their Artist Marketing Platform and Eventbrite. Pandora AMP is now integrated with Eventbrite, giving you … Continue reading
How to increase your YouTube subscribers with one simple link
Automate the growth of your YouTube channel by creating a shortened automatic subscription link. Then share it in strategic places. I’m a renowned lover of all things automation. I’ve automated … Continue reading
Dear musician, we need to talk about your welcome email…
Are you getting the most out of your music marketing emails, welcome stream, and other automated sequences? In the above video, Cheryl B. Engelhardt and I talk about how musicians … Continue reading
Three ways you should THINK DIFFERENTLY about releasing your music
How independent artists can take advantage of new paradigms in the music biz. Many musicians today are stuck with 20th-century habits, sweating over ten songs for two years, releasing an … Continue reading
Email Automation: The Basic Stuff Musicians Need To Know
Why you should automate emails so your music fans are taken on a journey. [SUBMIT YOUR AUTOMATED EMAILS FOR CRITIQUE! On Wednesday, September 19th at 2pm EST, Cheryl B. Engelhardt … Continue reading
Facebook 101: how and why to make a band page on Facebook
Creating a page on Facebook for your music in minutes. Setting up a Facebook band or artist page is usually one of the first steps musicians take when establishing their … Continue reading
How much money will I make from that playlist placement?
A quick way to estimate how many spins you’ll get when your song appears on a Spotify playlist. It can be tough to determine beforehand what it will be “worth” … Continue reading
A whole new way to think about marketing your music
The foundations of smart digital music marketing. Online music marketing should be about SO MUCH MORE than blasting updates and asking people to buy your music. You can’t start with … Continue reading
Here’s How To Get On Spotify Playlists
There’s a public process for suggesting unreleased songs to Spotify for a playlist. Getting your song into a Spotify playlist can be a major win for introducing your music to … Continue reading