A strong music release strategy can send you scrambling in a few directions to carry out all the aspects of your campaign, from ads to email sends to social posts … Continue reading
Author: Ryan DiLello
Artist Spotlight: Lee Wilson
East coast singer-songwriter Lee Wilson began his career as an aspiring pop/R&B artist. After years of bending his sound to fit label expectations—and burning out in the process—he took a … Continue reading
How to convert casual listeners into superfans: Q&A with Dan Goldberg
Introduction If you want to grow your fanbase and boost your music income, you’ve probably heard the term superfans. These are the die-hard followers who buy your merch, attend your … Continue reading
How to network in the music industry to advance your career
From sharing stages to exchanging emails, a lot of networking in the music industry is organic and spontaneous. It’s why common advice is to stay active: play and attend shows … Continue reading
How to grow your Spotify super listeners
From casual listeners to die-hards, every fan segment plays an important role in supporting an artist’s career, but one segment that’s particularly effective at moving the needle is Spotify super … Continue reading
How to use Apple Music Album Motion
If you’re looking for a way to deepen engagement with fans and bring some excitement to your album covers, Apple Music Album Motion is here! What is Apple Music Album … Continue reading
Choosing a Release Format: Singles vs. EPs vs. Albums
As an artist, the way you present and distribute your music can impact success as much as the songwriting itself. That’s why it’s crucial to understand how to leverage each … Continue reading
Guide to Spotify Playlists for 2025
Yesterday’s radio is today’s playlist. Spotify playlists have become a predominant form of music listening. From fan playlist swaps to algorithm-driven discovery, playlists are an essential aspect of music listening … Continue reading
Metrics That Matter: A Guide to Measuring Your Music Career with Data
You can work as hard as you can, but without metrics and defined goals, you’ll struggle to make progress in your music career. Data lets you set your own path … Continue reading
The Ultimate Guide to Video for Musicians in 2026
This blog was updated on Wednesday, February 4, 2026 Introduction Do music videos still matter? The short answer is yes, but the role of the music video has changed since … Continue reading