[This article originally appeared on the Sonicbids Blog.] PR campaigns for established bands are obviously different, by nature, than PR campaigns for developing bands. Boiled down to base parts, bands … Continue reading
publicity
Marketing your music 101: how to get the media’s attention
Do-it-yourself music PR Why is getting press coverage for your music important? Simple: positive media attention (and sometimes even negative media attention) can help you exponentially extend the reach of … Continue reading
#041: Roundtable – What’s Your Story?
Not-so-secret secrets revealed! Social media do’s and don’ts. What Bon Jovi, Bruce Springsteen and Madonna have in common. YouTube teams up with Rumble Fish. Robert offers to throw a virtual … Continue reading
#040: Alex Steininger – Get Publicized!
Alex Steininger, music journalist, 10 year veteran publicist, and founder of ‘In Music We Trust’ (a label, eZine and publicity company) discusses the ins and outs of promotion in the … Continue reading