Author Archive

Black Friday special: Save 50% on album distribution!

November 27, 2015{ No Comments }

Save 50% on worldwide music distribution

Save 50% on worldwide music distribution! Use code BLACKFRI2015 at checkout.

It’s our lowest price ever! Not ready to release new music? Buy now; use later.

It’s the busiest music–buying season of the year‚ and millions of people are going to be shopping for independent music online. And‚ don’t forget about the equally important post–holiday frenzy‚ when people will be spending their iTunes and Amazon gift cards!

That’s one big reason to get your music selling in all the major online outlets‚ but here’s another:

Through November 30‚ 2015 at midnight, standard album submissions at CD Baby are 50% off. That’s just $24.50!

And that’s from the most trusted name in independent music distribution‚ where you’ll NEVER pay annual fees. Just enter the code BLACKFRI2015 at checkout‚ and watch your one–time submission cost get cut in half. Read more »

DIY Musician Stories: Chad Lawson reaches #1 on Billboard Classical

November 24, 2015{ No Comments }

Chad Lawson is a fantastic pianist and a creative composer/arranger. Pair that with a mind for marketing and it’s no wonder this Steinway artist is at the forefront of independent classical music.

His recent album The Chopin Variations, which has been called “the classical CD for people that hate classical music,” went to #1 on both the Billboard Classical and Billboard Crossover Classical charts (and on Amazon and iTunes’ Classical charts too). Read more »

Send this message to your fans by Sunday, November 29!

November 23, 2015{ No Comments }

Promote your music during the holidaysIt’s almost here: 1¢ shipping on all your CDs and vinyl — and we’ve made it easy to let your fans and friends know.

We did it last year and it was a huge hit with both CD Baby artists and customers, so let’s try it again: almost-free shipping!

From November 30th (Cyber Monday) through December 4th, standard domestic and international shipping for all CD and vinyl sales on will be just 1¢. Whether the customer buys 1 disc or 100, shipping is just one penny – total!

This deal helped encourage a lot of extra music sales last Christmas and we think it’ll help you drive up your sales this season too (especially if you run a limited-time discount on your music in conjunction with the shipping offer).

So, if you only do one thing to promote your music this holiday season, let the people that already love your music know they can get 1¢ shipping on CD and vinyl purchases at CD Baby.

Here’s how:

Send an email to your fans

To make things super simple, all you need to do is copy and paste the text below into an email you send to your fans by Sunday, November 29.

Read more »

Santa is making a stop at the CD Baby warehouse before delivering gifts to your fans

November 19, 2015{ No Comments }

Okay. Maybe that’s a little white Christmas lie.

The reality is, Santa doesn’t NEED to stop by CD Baby’s warehouse — because this holiday season, between November 30th and December 4th, your fans can buy your CDs and vinyl from CD Baby and get 1¢ shipping on their entire order, whether they purchase one disc or one hundred. Which is almost as cool as a bunch of flying reindeer, right?

Check out details HERE, and then be sure to tell your fans about our almost-free shipping deal!

5 tips for sending better holiday emails to your fans

November 19, 2015{ No Comments }

Sending better holiday emails to your music fansHow you can create an email newsletter that drives engagement and boosts sales this holiday season

Did you know that 20% of all music sales happen in the last six weeks of the year?  That makes sense, since similar end-of-year sales spikes happen for books, clothes, and almost every other product on the market (except for bug spray and bathing suits).

With the boom in sales, of course, comes a huge increase in marketing emails, too. Why? Because email is still the best ways to reach people online — and everyone out there with something to sell knows it.

To make your email newsletters as effective as possible this season, they’ve got to cut through the rest of the noise in your fans’ inboxes.

Here are five ways to make sure people are seeing, opening, reading, and acting on the info in your holiday emails:

Read more »

CD Baby’s 2015 DIY Musician Conference (highlight video)

November 19, 2015{ No Comments }

CD Baby’s first-ever DIY Musician Conference was a huge success, with more than a thousand independent artists, songwriters, producers, and bands (from over 44 states and 14 countries) coming together for three days in Chicago to learn, help one another out, and take their careers to the next level. Read more »

Good things can happen when you put a mini bar in your kick drum (or why you need to CREATE a vibe at your shows)

November 18, 2015{ No Comments }

King Salamander's kick drum mini bar

Unknown variable: the performance space

When you pull up to perform at a venue you’ve never played before, what’s going through your mind?

Maybe the set list. Maybe you’re stressing over what the attendance will be that night. Or maybe you’re worried that the place is a dive, or the lighting will be terrible, or the way the tables are arranged around the “stage” is going to make you look like a total amateur.

Well, your set list and your draw are both certainly up to you. The layout and ambiance of the room, you might think, are largely out of your control. BUT there may be a creative way to remove some of that uncertainty, and to convert even the most uninspiring room into a space where you control the vibe (which is pretty essential when you want to communicate your music and aesthetic to listeners).

The portable party

For instance, CD Baby artists King Salamander — yes, I think it’s a Doors reference — have built their own unique instruments so they can bring their musical party anywhere they go.

King Salamander’s sound is a blend of hardscrabble rock and sophisticated big band music, and their instruments are designed to create a kind of speakeasy atmosphere from the stage, including cigar box guitars, and a piano and a drum set that open into mini bars. Read more »

Pandora buys Rdio. Will they soon offer their own on-demand streaming service?

November 16, 2015{ No Comments }

Pandora buys RdioPandora, the online radio giant, has acquired the assets of subscription music streaming service Rdio for $75 million — and plans to shut it down.

According to Variety:

The $75 million acquisition includes “technology and intellectual property” from Rdio, which will file for bankruptcy–presumably to rid itself of accumulated debt–and shut down its existing service in all markets.

So why buy a bankrupt business? Pandora CEO Brian McAndrews says, “We just were really enamored with their product.”

But he’s also hinted at future plans, explaining that Pandora’s goal is to offer “radio, on-demand and live music” all in one place, and it’s current personalized radio service is only “step one.”

With more than a quarter billion registered users, Pandora is poised to make a big entrance into the world of full on-demand streaming. Read more »

Music Publishing Unlocked: Your Money is Waiting for You

November 16, 2015{ No Comments }

Music Publishing UnlockedRob Filomena, CD Baby’s Director of Music Publishing, gave a talk last month at our DIY Musician Conference called “Publishing Unlocked: Your Money is Waiting for You,” expanding on some of the music publishing concepts that most affect today’s independent artists and songwriters, including:

* What is music publishing?

* Knowing your music publishing rights, and how you can generate revenue by exploiting your copyright

* The difference between performance royalties and mechanical royalties

* What is a performing rights organization?

* Why BMI and ASCAP are NOT enough

* How your publishing royalties get split

* What is music publishing administration, and why do you need it?

* And much more

After Rob’s talk, a lot of artists in attendance asked to get a copy of his PowerPoint presentation. Here are those slides: Read more »

5 ways to promote your new holiday single

November 12, 2015{ No Comments }

How to promote your new holiday singleChristmas songs are a lot of fun to record. You can put a new spin on an old classic, or write your own holiday-themed tune. Either way, it’s a pretty good bet that fans will eat it up, especially because the holidays (and your holiday single) give you the chance to emphasize what your audience already loves about you: silliness, sadness, cynicism, whatever.

[Curious which popular Christmas songs you can cover without paying a publishing royalty? Check out our free PDF, “Christmas Songs in the Public Domain (and those that aren’t).”]

Then, of course, there’s the discoverability factor. Music sales skyrocket during the last two months of the year. So many people are searching for Christmas songs during the holidays. If they dig your song, they might check out your other music too.

But there’s a LOT of Christmas music out there. How do you get people to hear YOUR song? Read more »