Your Spotify artist profile isn’t just a placeholder—it’s your storefront, your press kit, your digital merch table, and your virtual … Continue reading
Your Spotify artist profile isn’t just a placeholder—it’s your storefront, your press kit, your digital merch table, and your virtual … Continue reading
Four music promotion opportunities that are tied to your release date. Release dates matter MORE (and less) than ever before. On the one hand, since shelf space is no longer … Continue reading
A quick way to estimate how many spins you’ll get when your song appears on a Spotify playlist. It can be tough to determine beforehand what it will be “worth” … Continue reading
A breakdown of the various YouTube brands and properties. YouTube has launched (and re-launched) several similar-sounding products over the years, so here’s a quick breakdown of those different services, what … Continue reading
Let’s kick-start your conference. Talk with Rick Barker on Facebook Live — August 1st at 7pm EST. There’s a lot to think about when planning for the DIY Musician Conference … Continue reading
The foundations of smart digital music marketing. Online music marketing should be about SO MUCH MORE than blasting updates and asking people to buy your music. You can’t start with … Continue reading
There’s a public process for suggesting unreleased songs to Spotify for a playlist. Getting your song into a Spotify playlist can be a major win for introducing your music to … Continue reading
A blog allows you to demonstrate expertise, reach new audiences, boost your website’s search rankings, and stretch your writing muscles. As a musician, creating a blog may not be on … Continue reading
If you create original music and haven’t signed your publishing rights away, YOU are your own publisher and YOU own your publishing. You are owed publishing royalties for the usage … Continue reading
If you’re a songwriter, a composer, a lyricist, or anyone else who creates original music, and you’ve not signed a deal with a music publishing company — YOU own your … Continue reading
Changing the “starving musician” mindset when it comes to your email list. The first time someone (who didn’t share my last name) contributed to my record-funding campaign, I was floored. And … Continue reading