What the heck is Klout?

Klout, the company that collects data from Facebook, Twitter, and many other social networks in order to score users’ social currency (on a scale from 1 to 100), is now factoring YouTube activity into their social-influence scoring system.

Who cares about Klout?

Recent partnerships with Spotify, LinkedIn, and Foursquare are proof that Klout is significantly spreading its reach. Do you care? Is a service like this useful for a band? Have any of you been able to put Klout statistics to good use when it comes to marketing your music?

We’d love to hear about it. Please feel free to comment in the section below.

-Chris R. at CD Baby

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