Your old music is always new to somebody! I’ve probably written the above statement a dozen times on this blog. There are billions of people on the planet, and most … Continue reading
Music Promotion
Learn how to make more fans using the latest tools and tips from experts in the music industry. From social media and YouTube, to good old-fashioned fan newsletters, we’ll help you find new and creative ways to elevate your music promotion and engage with music listeners everywhere.
The 5 keys to Lance Allen’s success with Spotify playlists
What one DIY artist is doing to earn consistent streaming revenue from Spotify. Lance Allen, the instrumental guitarist who’s paying off his mortgage every month with the money he earns … Continue reading
Make your songs more playlist-friendly with these four editing tricks
What are playlisters listening for when they consider your music? YOUR music should meet THEIR needs. [This article is based on an excerpt from Michael Warner’s book Work Hard Playlist … Continue reading
“How I increased my Spotify audience by 33% in one week with Show.co”
Building a Spotify following with smart online marketing tools. Living in a remote area makes online marketing even more essential. This article was written by Alaska-based songwriter Emily Anderson. I’m … Continue reading
Why does Twitter still matter for musicians?
Twitter lets musicians do three things they can’t do on other social platforms. First, if you hate Twitter, fine; don’t be on it. Same goes for ANY social platform. Concentrate … Continue reading
Sequential marketing with social content (or WHY YOUR MUSIC VIDEOS AREN’T WORKING!)
Is the future of music videos vertical and short? Maybe at first. No, I’m not describing a graph. What I mean is: quick videos that are shot with the camera … Continue reading
So you got on a playlist. Now what?
7 simple ways of turning a current playlist placement into longer-term streaming activity. Yes, you want to get your songs onto playlists. But once you’ve landed a placement, it’s important … Continue reading
How to design eye-catching album cover artwork: the good, the bad, and the blurry
Cover artwork DOs and DON’Ts for your next album or single. In this episode of the DIY Musician Live, I speak with CD Baby’s Josh Coyle and Crystal Lemons about … Continue reading
Your Instagram stories can now link to Spotify
How to post a link to your music on Spotify as an Instagram Story. Two days ago I was wishing there was an easy way to post links to my … Continue reading
What is the most important Spotify playlist?
For most indies, algorithmic playlists will outperform curated playlists on Spotify. The question above (about which Spotify playlist is MOST important) is a bit of a trick. The answer is: … Continue reading