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Author: Cheryl B. Engelhardt

Banner for How musicians can stay productive while social distancing
Music Career

How musicians can stay productive while social distancing

The Complete Guide to Productivity During Covid-19 There is nothing like working from home. I’ve done it for over a decade. It requires discipline, a routine, and getting out of my pajamas … Continue reading →

April 27, 2020
Why musicians should set up automated email series
Music Promotion

Email Automation: The Basic Stuff Musicians Need To Know

Why you should automate emails so your music fans are taken on a journey. [SUBMIT YOUR AUTOMATED EMAILS FOR CRITIQUE! On Wednesday, September 19th at 2pm EST, Cheryl B. Engelhardt … Continue reading →

September 7, 2018
Using your email list to fund your music
Music Promotion

How I raised $40k through my email list (with less than 2000 subscribers on it)

Changing the “starving musician” mindset when it comes to your email list. The first time someone (who didn’t share my last name) contributed to my record-funding campaign, I was floored. And … Continue reading →

July 5, 2018
Writing emails that can't be ignored
Music Promotion

How to write a perfect welcome email (and why it matters)

Email marketing for musicians: What makes a good welcome email? A welcome email is the message that you set your email program to send out automatically as soon as a … Continue reading →

June 20, 2018
Setting up an automated email stream for music marketing
Music Promotion

How should you use your email list in between new releases or gigs?

Setting up an automated (and authentic) stream of emails that will interest your fans. Email can be a drag. I write a bit on how to make the most of … Continue reading →

January 17, 2018
Making money from your music: the 6 revenue sources
Music Career

A different take on making money from your music: The 6 different kinds of income sources

Balancing sanity and satisfaction (and your checkbook) in your music career. There are a bajillion articles, courses, and books on making money in the music industry. Heck, even my mastermind … Continue reading →

August 10, 2017
Music distribution
Music Career

Your Procrastinator Personality (and how to master it)

Musicians are master procrastinators; here’s how to stall like a boss. If you’ve ever done gymnastics, one of the things you learn early on is how to fall. Not because … Continue reading →

July 12, 2017

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