Author: adamr

Have you been filtered? If not, you should start now. With the internet, there are more “media outlets” than anyone can digest. People in the music biz get piles of … Continue reading →

Secret trick to get people in the audience to sign your mailing list AND be part of your inside club. At every show you do, from now on, bring a … Continue reading →

If you’re putting your fans to work, let them know they’re on the “inside family” now. That if you hit it big, THEY hit it big. No need to make … Continue reading →

You know those loyal few people who are in the front row every time you perform? You know those people that sat down to write you an email to say … Continue reading →

Work backwards. Define your goal (your final destination) – then contact someone who’s there, and ask how to get there. If you want to be in Rolling Stone magazine, pick … Continue reading →

The self-promoting musician of the past needed to always have a presskit (with CD and photo) nearby and ready to send. The modern self-promoting musician needs to keep a “PROMO … Continue reading →

Words got you down? Nothing new to say? Spend some money on a great photographer. Calvin Klein showed you don’t have to talk and talk and talk.

When describing your music, PLEASE don’t be a musician. Don’t say, “Wonderful harmonies and intricate arrangements. A tight rhythm section and introspective lyrics!” Real people don’t even understand what that … Continue reading →