This post was written by Jhoni Jackson and it originally appeared on the SonicBids Blog. Pitches from brand new bands and artists not tied to a public relations company are unarguably the ones that catch the most skepticism from journalists. Sometimes it only takes an unfamiliar name amid an avalanche of emails from recognizable PR reps …
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A couple weeks ago we talked about how to get the media’s attention so your music will have more opportunities to be heard. But do you really think the majority of your potential fans are reading all of the trendy magazines and blogs that cover your genre of music? Probably not. Your average listener doesn’t care about album …
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Do-it-yourself music PR Why is getting press coverage for your music important? Simple: positive media attention (and sometimes even negative media attention) can help you exponentially extend the reach of your music. You can get your songs, band story, album art, artist name, or press photo in front of an audience you might not’ve had access to otherwise. …
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The following is an excerpt from The StoryAmp Music Publicist Directory. What will a publicist want you to have ready before your PR campaign starts? Though journalists and media producers are moving towards digital consumption of music before release dates, there are still a shrinking, but significant number of journalists who strongly prefer a physical recording …
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Ever wonder why some bands get featured so prominently in the music section of your favorite newspaper, magazine, or local weekly? Think it’s because the editor really loves their music? Maybe. But when it comes to putting together a print publication, the visuals are just as important as the text. If you don’t have a …
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The Style of Sound has compiled a list of the 100 most influential music blogs across many genres (indie, alternative, electronica, house, techno, hip hop, folk, soul, pop, rock, punk and more), excluding blogs that are “an extension of commercial print magazines, newspapers, and radio stations.” How’d they come up with this list of the …
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There are a multitude of ways to get a blogger to notice your music. One is through writing a really well-crafted outreach email that gives the writer all the information they need to quickly determine who you are and what you sound like. But in today’s vast world of digital distribution, sometimes releasing a great …
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Music PR mistakes you can avoid next time you approach the media This article was written by guest contributor Dmitri Vietze, CEO/founder of StoryAmp.com, and publicist of 16 years. You spent a big investment of dollars and time, took all of your learnings from rehearsals and performing on stage, absorbed everything you could from your …
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If you’re a frequent reader of the DIY Musician Blog, the name Dmitri Vietze might sound familiar to you. Not only does Dmitri run Rock Paper Scissors, a successful publicity and marketing firm for world music and reggae artists, but more recently he’s put his 14 years of experience as a PR veteran into StoryAmp, a platform …
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