A music marketing plan doesn’t have to be boring and corporate Every DIY musician has a story about being overwhelmed, frustrated, and deflated when marketing or promoting their music. As … Continue reading
music marketing
A whole new way to think about marketing your music
The foundations of smart digital music marketing. Online music marketing should be about SO MUCH MORE than blasting updates and asking people to buy your music. You can’t start with … Continue reading
3 Easy Tips to Help You Successfully Market Your Music
How to market your music the personal way [This post was written by guest contributor Anthony Ceseri.] If you want to get anywhere as a songwriter or a performer, it’s … Continue reading
The best online marketing & promotion resources for musicians
Looking for a little music marketing & promotion inspiration? Check out this list of some of our favorite online resources for independent musicians: 1. Ari’s Take DIY musician and actor … Continue reading
How (and why) you should market to your torrenting fans
P2P file-sharers: “Fans, not foes” Depending on your level of success as a DIY musician, you may have dozens, hundreds, thousands, even tens of thousands of fans out there who’ve … Continue reading
Why Social Media is DEAD for Music Marketing – and Why Email Works
It’s hard to believe it’s been over 12 years since the launch of Facebook. Love it or hate it, social media is here to stay. That’s good news for marketers, … Continue reading
If you only have $100 to spend on marketing your music, here’s what to do
[This article was written by Tyler Allen and it originally appeared on the Sonicbids Blog.] Your band is an investment. You’ve probably already spent hundreds or thousands of dollars on … Continue reading
How to fall in love with music marketing
“I’ve been teaching and researching marketing for a couple of decades,” says music marketing expert Bob Baker, “and there’s one thing I know with certainty: Most creative people are uncomfortable, … Continue reading
Crafting a story for your music the fans and media won’t forget
One band’s story “We were a band of white boys from Ohio that hitch-hiked our way to New York to try and make it big. Needless to say, by the … Continue reading
Storytelling Is Key to Music Marketing
Music marketing is more important now than ever before. Making a lasting first impression before your song even starts can mean the difference between stardom and obscurity. This rings especially … Continue reading