Unleash the full potential of music advertising and propel your career to new heights by challenging these common misconceptions. Continue reading
marketing
9 Things to Expect When You Market Your Music
Marketing your music can be a nerve-wracking experience, especially if it’s your first time. You’re putting your new music in the spotlight, and it’s going to get a reaction. Music … Continue reading
How to Promote Music on TikTok in 2023
How to promote your music on TikTok. TikTok is not only a social media phenomenon, it’s also a platform driving massive music success. In fact, major labels are now looking at … Continue reading
How to Release Music in 2023
If you’re releasing music in 2023, you’ll need much more than marketing mechanics and rote release strategies. Want to bring the magic? Continue reading
The New Way to Think About Music Videos
The traditional music video is dead (and that’s a good thing). The rise of TikTok and Reels coincided with the demise of long-form music videos. And yet many artists still … Continue reading
8 Things Every “Link in Bio” Needs
You probably already have a “link in bio” that directs your audience on Instagram or Twitter or TikTok to go… somewhere else. Parking your website URL in your social bio … Continue reading
Three ways to get more streams, more followers, and more fans through Show.co
All CD Baby artists get free access to Show.co—a suite of cool music promotion tools that can help you build your following. These are the same tools I use for … Continue reading
Here’s what every artist wants…
Every musician wants FANS! (But they don’t invent themselves.) There’s a movie where a ghost tells a guy to build a baseball diamond in the middle of a cornfield, promising … Continue reading
A Musician’s Guide to Online Advertising
How to build an audience for your music with online advertising There’s one thing that every artist wants: FANS! Loyal listeners don’t invent themselves though. They have to be found, … Continue reading
SMS Text Marketing for Indie Musicians
SMS (a fancy term for text messaging) can be a really effective channel to market your music. If done well, marketing your music through SMS can help you communicate with … Continue reading