Music marketing is more important now than ever before. Making a lasting first impression before your song even starts can mean the difference between stardom and obscurity. This rings especially … Continue reading
marketing your music
The #1 reason your music promotion fails
With all the hard work the indie music community puts into promotion and marketing of music, it’s amazing how often key information is missing from the message. It’s hard enough … Continue reading
MySpace Analytics – Know who is listening and drive sales of your music!
MySpace recently launched their beta artist analytics area so that you can get deeper insight into who is listening to your music. MySpace is still the primary social network for … Continue reading
Music Marketing : Assume the Basic Sale, and Go for Quantity
My first job ever was telemarketing: renewing people’s subscriptions to Time magazine. We worked on commission. When I started, I used to meekly ask, “Um. Hello. Your subscription is coming … Continue reading