Don’t forget, you have access to major music marketing tools. Oasis, Maroon 5, Britney Spears: They’ve all spent money to boost their Spotify followings, increase YouTube views, and build their … Continue reading
A/B testing
A/B Testing for Musicians: A Study in Facebook Ads
You can’t trust your friends! Musicians are a suspicious lot. We tend to hold fast to our gut instincts. We heed the counsel of close friends and die-hard fans. We … Continue reading