Distribute your music in time for the 2017 holiday season: end-of-year delivery deadlines

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Are you ready for the holiday boom in music sales?

20% of all music sales (and 30% of sales on CD Baby’s music store) happen in the last 6 weeks of the year.

CDs and vinyl records will be wrapped under the tree. Download cards will be stuffed in stockings. Millions of Apple and Amazon gift cards will be purchased and redeemed. Lots of brand new iPhones and iPads, as well as wi-fi speakers like Sonos, will access streaming services like Spotify and Apple Music for the first time.

We want to make sure that when music sales skyrocket, you’re ready for the ride.

If you’d like your music selling on iTunes and CD Baby in time for the holidays, you’ll need to send it to us SOON!

IMPORTANT: Keep in mind that the “Delivery deadline” below is the day we send your music to Apple. You will obviously need to have everything complete and approved on our end BEFORE that. Read more about that timeline below.

CD Baby distribution deadlines for the holiday season*:

Release date Delivery/Finalization Deadline
11/17 – 11/24 Friday, November 10th
11/25 – 12/01 Friday, November 17th
12/02 – 12/08 Friday, December 1st
12/09 – 12/22 Friday, December 8th
12/23 – 01/05 (2018) Friday, December 15th

* Launch dates are for iTunes, Apple Music, and CDBaby.com only. We cannot guarantee that all our digital music partners will make your tracks available by this date.

NOTE: Music delivered after these deadlines may not be available on the desired release date and that clicking the ‘Submit for Distribution’ button does not immediately trigger delivery – there are extra steps in the process prior to delivery (detailed as follows).

Once you’ve uploaded art and audio, provided all of the necessary information and the submission has been paid for, it should go live on CDBaby.com within 24-48 hrs after you’ve clicked on the “Submit for Distribution” button (unless your release date specifies otherwise).

At that point, your submission automatically enters our inspection queue. It then takes us 4-6 business days for us to inspect your album, after which we’ll follow up with you via e-mail. We will either A) ask you to fix any formatting that need fixing, or B) tell you that we’ve approved your release and that we require your final approval (instructions on how to approve will be provided in the e-mail). Once you give us final approval, we will deliver your submission out to our partners. This delivery date is the one related to the deadline date on the right.

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