Email marketing is direct, personal, and (relative to something like social advertising) affordable. Plus, an email address is like someone’s online ID, so while fans might hop from social platform … Continue reading
email list
Grow your email list and make a profit by GIVING AWAY your albums for free
How to build your audience (and NOT lose money) by giving away free CDs. Last year I started doing something kinda unusual. I offered to mail fans a FREE signed … Continue reading
How I raised $40k through my email list (with less than 2000 subscribers on it)
Changing the “starving musician” mindset when it comes to your email list. The first time someone (who didn’t share my last name) contributed to my record-funding campaign, I was floored. And … Continue reading
How to write a perfect welcome email (and why it matters)
Email marketing for musicians: What makes a good welcome email? A welcome email is the message that you set your email program to send out automatically as soon as a … Continue reading
How should you use your email list in between new releases or gigs?
Setting up an automated (and authentic) stream of emails that will interest your fans. Email can be a drag. I write a bit on how to make the most of … Continue reading
What to do with your fans’ info on CD Baby: email etiquette and building your list
A CD Baby artist recently offered one of her songs on cdbaby.com for free, and a bunch of people ended up downloading the track. She didn’t realize she’d get most … Continue reading
6 ways to capture more email addresses at your next show
I was listening last week to an interview with singer/songwriter Mark Erelli where he talked about communicating with fans in this hyperactive media world. He credited his monthly email newsletter … Continue reading
Email autoresponders for musicians
How to get your newest email subscribers engaged with your music right away [This article was written by Dave Kusek, founder of the New Artist Model, an online music business … Continue reading
12 ways to grow your band’s email list
I’ve been hearing from a lot of bands who’ve had it with Facebook. These groups have spent years (and lots of money) using the platform to build a community of 1,000 or 10,000 … Continue reading
5 Tips to drastically improve your email efforts
Compiling and maintaining an email list is a great way to engage your fans, and a surefire way to directly reach people who might not visit your home page or … Continue reading