[The following article is a transcript of an email that Chris "Seth" Jackson — an occasional guest contributor to this blog — recently sent to his newsletter list.]
I’m so freakin’ angry right now, I had to write this email. I’m writing because I don’t want you to make this same stupid mistake.
I’m running a Facebook group for some local musicians in Seattle. Repeatedly, I’ve asked them where their music is on Spotify. And I’m always greeted with silence.
You see, I created a playlist just to promote these local musicians. A shareable Spotify playlist is a great way to get your music discovered by potential new fans. Plus, you get paid each time someone listens. Granted, not much, but still, how many other ways do you get paid for doing nothing but letting people listen to your music?
But here I am on this Facebook group where these jerks spam me left and right to go out to their shows and like their pages. And hardly any of them have put their music out on digital distribution.
These people even have albums recorded! Why freakin’ bother going through the pain and agony of recording if you can’t be bothered to submit the result for digital distribution?
I asked this group of people to list their bands. So far about 30 bands….I can’t find any of them on Spotify. None.
This made me ANGRY. Angry that talented musicians are just simply missing out. Letting their music go nowhere.
Are you guilty of this? Hey, you! Don’t look away! Are YOU guilty of this?
If you are, I just…erg…want to slap you! You know what, just slap yourself. Do it! Now! Bam!!!
People are not going to discover your music magically. You need to promote it and get it out to where people are listening to it. Spotify is awesome for your fans, and they’re discovering new music there all the time.
There’s no excuse for you to not be there.
Just go to CDBaby’s site and submit your music. It costs $49 for an album or $12.95 for a single. It doesn’t even take that long. And, within a week or two, your music will be everywhere — including Spotify.
And don’t wait for perfection! Record a live album inexpensively and submit it. Take your demo and submit it. Get your music out there! Don’t wait years to do this. The longer you wait, the more fans you are losing.
Okay, that’s my rant.
And now for something completely different…my webinar about Facebook! Heh!
On Thursday at 5pm PST, I’m going to cover some kick ass Facebook tricks to promote your shows. If you want to attend, just sign up.
And in other news, I’m slowly putting together my new sales page for my eBook, Book Your Band. Ugh, it’s a mess! But I’m putting together some advanced packages in addition to the eBook to help out your show promotion and booking needs.
Check it out the Book Your Band sales page here. (Don’t worry…it’ll get better of the next few weeks!)
And let me know what you think of the advanced package there. Is there something you want me to add to it? What would you like to see that’s not there?
Allright, I’ve gone on too long! Take it easy and talk to you again real soon.
- “On A Rant” Seth
[Cartoon of angry kid from Shutterstock.]