A Musician’s Guide to Pinterest: Why You Should Be Using the World’s Fastest Growing Website Ever

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April 25, 2012{ 9 Comments }

Pinterest Logo A Musicians Guide to Pinterest: Why You Should Be Using the Worlds Fastest Growing Website EverPinterest– isn’t that a website for wedding planners, cake-makers, and vintage-clothing aficionados? Well, yes; but plenty of bands are finding uses for the social scrapbooking site too.

Keith Urban and Lady Antebellum, for instance, have been using Pinterest for months to post pictures of lyric sheets, favorite Gibson guitars, and… favorite brands of cereal. Their fans are eating it up and sharing the bands’ content across the web.

And with 10.4 million users, some data shows that Pinterest is the fastest growing standalone website ever, so there are plenty of potential fans to be reached.

What exactly is Pinterest?

It’s kinda like Twitter, but for pictures and videos instead of 140-character messages, a combination of a digital pin-up board and a scrapbook. From your Pinterest page you can create different boards for different interests– one for album covers, one for tour posters, one for fan shots, one for music videos, etc. Plus, other people can pin things to your public page, which encourages sharing. 

How bands can use Pinterest for music and video promotion

Jem Bahaijoub wrote a great article for Indie Ambassador about how musicians can and should use Pinterest to promote their music careers. It’s a quick, but thorough introduction to Pinterest’s features, benefits, and drawbacks. Check out ”Pictures Speak Louder Than Words: A Musician’s Guide to Pinterest.”

Have you started using Pinterest for music purposes? How’s it working for you?

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  • Darius

    I am a music blogger, and I post album cover art on Pinterest whenever I have a new post on the blog. People seem to like it, and it is helping traffic, although it’s hard to measure the effect.

    • http://diymusician.cdbaby.com/author-chris-robley Christopher Robley

      Do you have Google analytics set up? Probably an easy way to see what blog traffic came from Pinterest.

  • http://twitter.com/IndieAmbassador Indie Ambassador

    Hey Chris, thanks for sharing the post!

    • http://diymusician.cdbaby.com/author-chris-robley Christopher Robley

      Thanks for writing it!

  • Joe McGrady

    I started using it a while ago. I have a board where I post album art from my favourite albums and write about the first time I heard it or why I like it. I also have a board with pictures of my favourite guitars, amps, and gear.

    http://pinterest.com/joemcgrady/

  • http://janetlanier.com/ Janet

    I use Pinterest to post the sample pages of my compositions and arrangements. Lots of musicians like to browse through music before buying so they can tell if it’s on their skill level so Pinterest helps my clients see all my sample pages on one webpage. It’s also very easy to get those images over to Pinterest once I post them on my website. I also post the music desktop wallpapers I create on Pinterest. It sometimes brings visitors to my site that would not ordinarily know about it.

    • http://diymusician.cdbaby.com/author-chris-robley Christopher Robley

      Cool idea.

  • http://www.facebook.com/TheHeshInc Heshy R

    From what I recall when setting up my Pinterest account, they seem to frown on self-promotion …

  • http://diymusician.cdbaby.com/author-chris-robley Christopher Robley

    Haha. I hear ya. To be honest, I’m holding off on Pinterest myself. I’ve just been playing around on a friend’s account. I think it’s great, but I haven’t even had sufficient time to revamp my own website. Nevermind a new social network.